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Monster Munch Roast Beef: calories, salt and nutrition
How many calories are in Monster Munch Roast Beef? A standard bag (25g) contains 121 kcal and 0.47g of salt. A sharing bag (135g) contains 652 kcal and 2.54g of salt.
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Nutrition by pack size
The table below shows how the nutrition of Monster Munch Roast Beef changes across pack formats.
Nutrition by pack size: Monster Munch Roast Beef
Pack size
Calories
Fat
Sat fat
Sugar
Salt
Standard bag (25g)
121 kcal
5.63g
0.56g
0.31g
0.47g
Grab bag (40g)
193 kcal
9g
0.9g
0.5g
0.75g
Sharing bag (135g)
652 kcal
30.38g
3.04g
1.69g
2.54g
Salt highlighted in amber above 38% of adult daily limit (2.3g), red above 75% (4.5g). All figures calculated from per-100g nutrition.
Monster Munch Roast Beef contains 483 kcal, 22.5g of fat (2.25g saturated), 62.5g of carbohydrate (1.25g sugar), 4.5g of fibre, 6.25g of protein and 1.88g of salt per 100g.
Monster Munch Roast Beef contains beef extract in its flavouring, making it unsuitable for vegetarians. The beef extract is present in small quantities but sufficient to give a savoury, meaty flavour depth that yeast extract alone cannot replicate.
A standard bag (25g) and a sharing bag (135g) contain very different amounts. A standard bag delivers 121 kcal and 0.47g of salt. A sharing bag delivers 652 kcal and 2.54g of salt, 42% of the adult daily limit, from a single product.
This matters because crisps are one of the easiest snacks to eat passively. Opening a sharing bag while watching television, or finishing a grab bag that was opened for a small snack, is common. The table above shows the nutritional impact at each pack size so the difference is visible before reaching into the bag.
How it compares to daily limits by age group
The table below shows how a standard portion of Monster Munch Roast Beef compares to daily limits for sugar, salt and protein across age groups.
Sugar, salt and protein by age group: Monster Munch Roast Beef (standard bag, 25g)
Age group
Sugar (g / % limit)
Salt (g / % limit)
Protein (g / % target)
Age 4 to 6
0.31g / 2%
0.47g / 16%
1.56g / 8%
Age 7 to 10
0.31g / 1%
0.47g / 9%
1.56g / 6%
Age 11 to 17
0.31g / 1%
0.47g / 8%
1.56g / 4%
Adult
0.31g / 1%
0.47g / 8%
1.56g / 3%
Based on standard portion. Sugar and salt % vs NHS/SACN daily limits. Red = 75%+ of limit, amber = 20-74%, green = under 20%.
Salt
Monster Munch Roast Beef contains 1.88g of salt per 100g. A standard bag (25g) delivers 0.47g of salt, 8% of the adult daily limit of 6g and 16% of the limit for a child aged 4 to 6 (3g). A sharing bag (135g) delivers 2.54g of salt, 42% of the adult daily limit.
Saturated fat
Monster Munch Roast Beef contains 2.25g of saturated fat per 100g, 11% of the adult daily guideline of 20g. A standard bag (25g) delivers 0.56g of saturated fat (3% of the adult guideline). A sharing bag (135g) delivers 3.04g (15% of the adult guideline).
The saturated fat content of 2.25g per 100g is relatively low for this type of snack. Most crisps fried in sunflower oil contain 2 to 3.5g of saturated fat per 100g.
Sugar
Monster Munch Roast Beef contains 1.25g of sugar per 100g. For most savoury snacks, sugar is a minor component of the seasoning blend rather than a primary ingredient. A standard bag (25g) contains 0.31g of sugar, a negligible contribution to the daily free sugar limit of 30g for adults.
Fibre and protein
Monster Munch Roast Beef contains 4.5g of fibre and 6.25g of protein per 100g. A standard bag (25g) provides 1.13g of fibre (4% of the adult daily target of 30g) and 1.56g of protein.
Ultra-processed food: what is really in it
Monster Munch Roast Beef is made from one main component: monster-shaped corn and wheat snack.
Reading the ingredient list closely, it contains flavourings, yeast extract and colourings. Flavourings create or enhance the taste of the product, often replacing or supplementing natural flavour sources to deliver a consistent result across batches. Yeast extract adds savoury depth and amplifies perceived saltiness without adding extra salt, a technique known as flavour enhancement. Colourings standardise the appearance of the seasoning across batches, since natural ingredients vary in colour.
A home-made equivalent, prepared in one kitchen from whole ingredients, would use a handful of recognisable components with no additives. These processing aids are used because the brief contact time during industrial frying or baking is insufficient to develop the complex, stable flavours the seasoning provides at scale.
Looking at the ingredient list tells a different story from just the headline numbers. The additives and processing aids give this product its consistent flavour at industrial scale.
Processing (NOVA classification)
Monster Munch Roast Beef falls into NOVA group 4, ultra-processed food. The NOVA classification system groups foods by the extent and purpose of the processing involved. Group 4 covers products formulated from substances derived from foods plus additives, with little or no whole food recognisable in the final product. In this item that includes flavourings, yeast extract and colourings. This classification applies to almost all commercially produced flavoured crisps and snacks, regardless of whether they are marketed as baked, hand-cooked, natural or healthier.
Allergens at a glance
Allergen information: Monster Munch Roast Beef
Wheat
Contains
Rye
Not present
Barley
Not present
Oats
Not present
Sesame
Not present
Soya
May contain traces
Milk
May contain traces
Eggs
Not present
Fish
Not present
Crustaceans
Not present
Celery
Not present
Mustard
Not present
Molluscs
Not present
Lupin
Not present
Frequently asked questions
It depends on the pack size. Standard bag (25g): 121 kcal; Grab bag (40g): 193 kcal; Sharing bag (135g): 652 kcal.
Standard bag (25g): 0.47g of salt (8% of the adult daily limit); Grab bag (40g): 0.75g of salt (13% of the adult daily limit); Sharing bag (135g): 2.54g of salt (42% of the adult daily limit). The adult daily limit is 6g; for children aged 7 to 10 it is 5g and for children aged 4 to 6 it is 3g.
Monster Munch Roast Beef contains 22.5g of total fat and 2.25g of saturated fat per 100g. A standard bag (25g) contains 5.63g of total fat and 0.56g of saturated fat.
Monster Munch Roast Beef contains 1.25g of sugar per 100g, a minor component of the seasoning blend. A standard bag (25g) contains 0.31g of sugar.
Yes. Monster Munch Roast Beef falls into NOVA group 4, ultra-processed food. It contains flavourings, yeast extract and colourings, used to create or enhance the flavour and appearance of the product. This classification applies to almost all commercially produced flavoured crisps and snacks.
Monster Munch Roast Beef contains wheat. May also contain traces of milk and soya.
Standard bag (25g): 121 kcal, 0.47g salt, 0.56g saturated fat; Grab bag (40g): 193 kcal, 0.75g salt, 0.9g saturated fat; Sharing bag (135g): 652 kcal, 2.54g salt, 3.04g saturated fat.
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Nutrition information from manufacturer official sources and UK FoodData Central. Figures calculated per 100g; per-portion values are proportional estimates and may vary slightly from pack label figures. Reference intakes: EU Reference Intakes for an average adult (2,000 kcal); NHS/SACN salt and saturated fat guidelines. For guidance only, not medical advice.