Waitrose Bircher Muesli: calories, sugar and nutrition

A 30g bowl of Waitrose Bircher Muesli contains 113 kcal, 5.7g of sugar (no free sugar), 2.1g of fibre and 3.1g of protein. With 125ml of semi-skimmed milk the bowl comes to 172 kcal and 11.6g of total sugar. It is classed as NOVA 1 (unprocessed or minimally processed).

Nutrition by portion size

Full nutrition by portion: Bircher Muesli

Per	Child bowl 25g	Standard bowl 30g	Generous bowl 45g	100g
Energy	94 kcal	113 kcal	170 kcal	377 kcal
Fat	2.2g	2.6g	3.9g	8.7g
Saturates	0.3g	0.4g	0.6g	1.4g
Carbs	15.2g	18.2g	27.3g	60.7g
Total sugar	4.8g	5.7g	8.6g	19.0g
Free sugar	0.0g	0.0g	0.0g	0.0g
Fibre	1.8g	2.1g	3.1g	7.0g
Protein	2.6g	3.1g	4.7g	10.5g
Salt	0.02g	0.02g	0.04g	0.08g

Cereal only, before milk. This is a Waitrose own-brand cereal. Waitrose gives a pack serving of 45g. Free sugar is Boone's calculation: it has no added sugars: its sugar comes from the whole dried fruit and grains in it. All other figures are from the Waitrose nutrition panel.

Calories, free sugar and salt by age

A 30g bowl as a share of daily guidelines

30g bowl	4 to 6	7 to 10	11 to 17	Adult
Calories	9%	7%	6%	6%
Free sugar	0%	0%	0%	0%
Salt	1%	0%	0%	0%
Saturated fat	3%	3%	2%	2%

Cereal only, before milk. Figures are for an average female in each age band; use the calculator for males, other portions or any milk.

Free sugar vs total sugar

Bircher Muesli has 19.0g of sugar per 100g but no free sugar. It has no added sugars: its sugar comes from the whole dried fruit and grains in it. None of it counts towards the NHS daily free sugar limit.

Is it ultra-processed?

Bircher Muesli is classed as NOVA 1, unprocessed or minimally processed. It is a mix of whole foods with no added sugar, salt, oil or industrial ingredients.

Boone classifies processing from the published ingredient list using the NOVA system. Added vitamins and minerals are not counted as a marker of ultra-processing.

What is in it

Ingredients

Wholegrain oat flakes, sultanas (24%), dried apple slices (4%), sunflower seeds (4%), pumpkin seeds (3%)

5 ingredients in total, counting each component once and the added vitamins and minerals as one. Always check the pack before eating if you have an allergy, since recipes change.

Allergens

Allergen information

Allergen	Status
Cereals containing gluten	Contains
Crustaceans	Not listed
Eggs	Not listed
Fish	Not listed
Peanuts	Not listed
Soybeans	Not listed
Milk	Not listed
Nuts	Not listed
Celery	Not listed
Mustard	Not listed
Sesame	Not listed
Sulphur dioxide and sulphites	Not listed
Lupin	Not listed
Molluscs	Not listed

Contains is taken from the ingredient list. May-contain warnings for cross-contamination are not shown here, so always check the pack before eating if you have an allergy.

Waitrose Bircher Muesli nutrition FAQs

How many calories are in a bowl?+

A 30g bowl contains 113 kcal, or 172 kcal with 125ml of semi-skimmed milk. Per 100g it is 377 kcal.

How much sugar is in a bowl?+

A 30g bowl contains 5.7g of sugar and no free sugar. It has no added sugars: its sugar comes from the whole dried fruit and grains in it.

How much free sugar is that for a child?+

None. It has no free sugar, so it adds nothing to the daily free sugar limit at any age.

How much fibre and protein does it have?+

A 30g bowl provides 2.1g of fibre and 3.1g of protein. Adults are advised to eat 30g of fibre a day.

How much salt is in a bowl?+

A 30g bowl contains 0.02g of salt, less than 1% of the 6g adult daily maximum and 1% of the 3g limit for a child aged 4 to 6.

Is it ultra-processed?+

It is classed as NOVA 1 (unprocessed or minimally processed) based on its ingredient list.

Is it healthy?+

Under the UK government's 2018 nutrient profiling model it scores -9. A food needs to score 4 or more to be classed as less healthy, so it would not be. The 2018 model has been published but is not yet the basis of the advertising and promotion rules.