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Asda Red Fruits Special Flakes: calories, sugar and nutrition

Asda Red Fruits Special Flakes, rice and wheat flakes with freeze-dried strawberry and cherry pieces in a white bowl with milk, nutrition and calories

A 30g bowl of Asda Red Fruits Special Flakes contains 112 kcal, 4.2g of sugar (3.5g of free sugar), 1.0g of fibre and 2.2g of protein. With 125ml of semi-skimmed milk the bowl comes to 170 kcal and 10.1g of total sugar. It is classed as NOVA 3 (processed).

Nutrition by portion size

Full nutrition by portion: Red Fruits Special Flakes

PerChild bowl
25g
Standard bowl
30g
Generous bowl
45g
100g
Energy93 kcal112 kcal167 kcal372 kcal
Fat0.3g0.3g0.5g1.1g
Saturates0.1g0.1g0.2g0.4g
Carbs20.5g24.6g36.9g82.0g
Total sugar3.5g4.2g6.3g14.0g
Free sugar2.9g3.5g5.2g11.5g
Fibre0.8g1.0g1.5g3.3g
Protein1.8g2.2g3.2g7.2g
Salt0.13g0.16g0.23g0.52g

Cereal only, before milk. This is an Asda own-brand cereal. Asda gives a pack serving of 30g. Free sugar is Boone's calculation: total sugar less 2.5g from whole dried fruit. All other figures are from the Asda nutrition panel.

Calories, free sugar and salt by age

A 30g bowl as a share of daily guidelines

30g bowl4 to 67 to 1011 to 17Adult
Calories9%7%6%6%
Free sugar18%14%12%12%
Salt5%3%3%3%
Saturated fat1%1%1%1%

Cereal only, before milk. Figures are for an average female in each age band; use the calculator for males, other portions or any milk.

Free sugar vs total sugar

Of the 14.0g of sugar per 100g in Red Fruits Special Flakes, Boone counts 11.5g as free sugar. The rest (2.5g) is sugar in whole dried fruit, which the NHS limit does not count. Method: total sugar less 2.5g from whole dried fruit.

Is it ultra-processed?

Red Fruits Special Flakes is classed as NOVA 3, processed. It is made from grains or other whole foods with culinary ingredients such as sugar, salt, oil or malt extract added, but none of the industrial ingredients that mark a food as ultra-processed.

Boone classifies processing from the published ingredient list using the NOVA system. Added vitamins and minerals are not counted as a marker of ultra-processing.

What is in it

Ingredients

Rice (70%), Wholegrain Wheat (23%), Sugar, Freeze Dried Fruit (5%) [Cherry, Strawberry], Barley Malt Extract, Salt, Niacin (B3), Iron, Pantothenic Acid (B5), Vitamin B12, Vitamin D, Thiamin (B1), Riboflavin (B2), Folic Acid (B9), Vitamin B6

8 ingredients in total, counting each component once and the added vitamins and minerals as one. Always check the pack before eating if you have an allergy, since recipes change.

Allergens

Allergen information

AllergenStatus
Cereals containing glutenContains
CrustaceansNot listed
EggsNot listed
FishNot listed
PeanutsNot listed
SoybeansNot listed
MilkNot listed
NutsNot listed
CeleryNot listed
MustardNot listed
SesameNot listed
Sulphur dioxide and sulphitesNot listed
LupinNot listed
MolluscsNot listed

Contains is taken from the ingredient list. May-contain warnings for cross-contamination are not shown here, so always check the pack before eating if you have an allergy.

Asda Red Fruits Special Flakes nutrition FAQs

How many calories are in a bowl?+

A 30g bowl contains 112 kcal, or 170 kcal with 125ml of semi-skimmed milk. Per 100g it is 372 kcal.

How much sugar is in a bowl?+

A 30g bowl contains 4.2g of sugar, of which 3.5g is free sugar, about 0.9 teaspoons.

How much free sugar is that for a child?+

A 30g bowl is 18% of the 19g daily free sugar limit for a child aged 4 to 6, 14% of the 24g limit for a child aged 7 to 10, and 12% of the 30g limit for an adult.

How much fibre and protein does it have?+

A 30g bowl provides 1.0g of fibre and 2.2g of protein. Adults are advised to eat 30g of fibre a day.

How much salt is in a bowl?+

A 30g bowl contains 0.16g of salt, 3% of the 6g adult daily maximum and 5% of the 3g limit for a child aged 4 to 6.

Is it ultra-processed?+

It is classed as NOVA 3 (processed) based on its ingredient list.

Is it healthy?+

Under the UK government's 2018 nutrient profiling model it scores 12. A food scoring 4 or more is classed as less healthy, so it would be classed as less healthy. The 2018 model has been published but is not yet the basis of the advertising and promotion rules.

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