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Cadbury Heroes nutrition: sugar, calories and salt per chocolate

How much sugar is in Cadbury Heroes? Each chocolate weighs approximately 9.2g and contains 5.3g of free sugar. Heroes are miniature versions of Cadbury classics, and the small individual format means it is easy to eat many in a single sitting.

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Use the calculator to see how any quantity of these sweets compares to NHS daily limits for your child's age and gender. The calculator defaults to this sweet but you can switch to any brand or type.

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How much sugar in different portion sizes

The figures below show total free sugar, calories and salt for four realistic portion sizes, from a small amount to a full bag or tube.

Small portion
2 chocolates
2 chocolates (18.4g)
10.6g
sugar
90
kcal
0.06g
salt
10.6g free sugar. 44% of the daily limit for a 7-year-old and 56% for a 4-year-old.
Standard portion
4 chocolates
4 chocolates (36.8g)
21.2g
sugar
180
kcal
0.12g
salt
21.2g free sugar. 88% of the daily limit for a 7-year-old. Exceeds the limit for a 4-year-old.
Larger portion
6 chocolates
6 chocolates (55.2g)
31.8g
sugar
270
kcal
0.18g
salt
31.8g free sugar. Exceeds the adult daily limit from six miniature chocolates.
Full bag
Full 185g bag (approx 20)
Entire bag
106g
sugar
905
kcal
0.6g
salt
106g free sugar. More than three times the adult daily limit in a single bag.

Sugar

Cadbury Heroes are miniature versions of classic bars including Crunchie, Caramel, Twirl, Fudge and Wispa. Each chocolate weighs approximately 9.2g and contains 5.3g of free sugar. Different varieties within the bag have different compositions, but 5.3g is the average across the range.

All sugar in Cadbury Heroes counts as free sugar under NHS guidelines. The sugar comes from the chocolate and from any confectionery centre such as caramel, fudge or nougat. Four Heroes deliver 21.2g of free sugar, close to the daily limit for a child aged 4 to 6.

Heroes are sold in bags and tins for sharing occasions. A standard 185g bag contains approximately 20 chocolates and 106g of free sugar. The miniature format creates the impression of a lower-sugar option, but the total per bag is very high.

Four Heroes approaches the daily sugar limit for a child aged 4 to 6

Each Cadbury Heroes chocolate contains 5.3g of free sugar. Four chocolates deliver 21.2g, which is 112 percent of the daily limit for a child aged 4 to 6. For a child aged 7 to 10 with a daily limit of 24g, four Heroes would deliver 88 percent of their daily allowance. The miniature format creates the psychological impression of a small treat, but the sugar content per bag is very high.

NHS recommended daily free sugar limits

Age 4 to 6No more than 19g per day
Age 7 to 10No more than 24g per day
Age 11 and overNo more than 30g per day

Source: NHS. Free sugars include all added sugars and do not include sugars naturally present in whole fruit, vegetables, or milk.

The table below shows 4 chocolates as a percentage of the daily free sugar limit for each age group.

Free sugar as % of daily NHS limit: 4 Cadbury Heroes nutrition (21.2g sugar)

AgeDaily limit4 chocolates
Age 4 to 619g112%
Age 7 to 1024g88%
Age 11 and over30g71%
Adult30g71%

Source: NHS/SACN free sugar guidelines (2015). Red = High (over 75% of daily limit). Amber = Moderate (20 to 74%).

Calories

Each Cadbury Heroes chocolate contains 45 calories. Four chocolates deliver 180 calories. A full 185g bag contains approximately 905 calories.

The calorie count per chocolate is lower than Roses because Heroes are slightly smaller. The calorie density per gram is similar. Chocolate confectionery is among the more calorie-dense food categories.

Calories: Cadbury Heroes nutrition by quantity

1 chocolates
45 kcal
5 chocolates
225 kcal
10 chocolates
450 kcal
20 chocolates
900 kcal

Nutrition from UK product labels. 45 kcal per chocolate.

Salt

Each Cadbury Heroes chocolate contains 0.03g of salt. Low. Salt is not a primary concern with this product.

NHS recommended daily maximum salt intake

Age 4 to 6No more than 3g per day
Age 7 to 10No more than 5g per day
Age 11 and overNo more than 6g per day

Frequently asked questions

Each chocolate weighs approximately 9.2g and contains 5.3g of free sugar. A 185g bag contains around 20 chocolates and 106g of free sugar, more than three times the adult daily limit.

Per chocolate: 5.3g sugar, 45 kcal, 0.03g salt, 9.2g weight. Per 4 chocolates: 21.2g sugar, 180 kcal. Per full 185g bag: 106g sugar, 905 kcal. All sugar counts as free sugar.

Caramel and fudge varieties within the Heroes range tend to be the highest in sugar. Crunchie varieties are also high because of the honeycomb toffee centre. The 5.3g figure is an average across all varieties.

A child aged 4 to 6 (19g daily limit) would reach their limit at fewer than 4 chocolates. A child aged 7 to 10 (24g limit) would reach their limit at around 4 to 5 chocolates.

Per chocolate, yes. At 5.3g versus 7g for Roses. Heroes are also slightly smaller at 9.2g versus 10g. Both products are high in free sugar. A full bag of either delivers more than 100g of free sugar, more than three times the adult daily limit.

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Nutrition data from UK product labels. Daily limits: NHS/SACN free sugar guidelines (2015); SACN Dietary Reference Values for calories; NHS salt targets by age. For guidance only, not medical advice.