Figures from Freee UK product page, collected by Boone. Free sugar estimated by Boone. Last checked 17 October 2026. Data checks are led by Murray Dare.
Colours use the Food Standards Agency front-of-pack thresholds per 100g. RI is the adult reference intake.
One bar (25g) of Kids Oaty Bar Apple & Sultana. Figures from Freee; portion figures calculated by Boone. How
Sugar in milk and whole or dried fruit is not free sugar. NHS →
The NHS free sugar limit is 19g a day at age 4 to 6, 24g at 7 to 10 and 30g from 11. There is no limit for under 4s: they should avoid free sugar.
#1 of 8 Freee cereal bars for least free sugar per portion.
This has the least free sugar of Freee’s cereal bars.
More from FreeeThe 2018 model indicates this portion is less healthy: it scores 10, at or above the line of 4.
Higher is less healthy; 4 or more would be classed as less healthy under this model. How the score works →
#1 of 8 Freee cereal bars for this score (lower is better).
8 ingredients; 0 are additives or industrial ingredients (orange).
The ingredient list does not include any fortification.
Group 3 because it is made from whole foods with added syrup, salt and oil, but the ingredient list has no flavourings, emulsifiers or other industrial ingredients. How NOVA works →
Nothing on the ingredient list is a NOVA marker of ultra-processing.
Per 100g as sold, and per portion.
| Per | 100g | One bar (25g) |
|---|---|---|
| Energy | 350 kcal | 88 kcal |
| Fat | 12g | 3g |
| of which saturates | 5.2g | 1.3g |
| Carbohydrate | 46.7g | 11.7g |
| of which sugars | 23.4g | 5.9g |
| Free sugar (Boone) | 16.1g | 4g |
| Fibre | 15.9g | 4g |
| Protein | 5.8g | 1.5g |
| Salt | 0.21g | 0.05g |
88 kcal in one bar (25g). Per 100g it is 350 kcal.
One bar (25g) has 5.9g of sugar, and Boone estimates 4g of it is free sugar, about 1 teaspoons. That is 21% of the 19g daily limit for a child aged 4 to 6 and 13% of the 30g adult limit.
One bar (25g) gives 4g of fibre and 21% of a 4 to 6 year old’s free sugar limit. It has the least free sugar of Freee’s cereal bars.
No, NOVA group 3, processed. It has added syrup, salt and oil but no industrial ingredients.
10 on the UK Nutrient Profiling Model 2018, calculated by Boone per 100g. Scores run from -20 to 40; 4 or more would be classed as less healthy.
Source. Freee UK product page, nutrition panel and ingredient list, per 100g as sold.
Collected. Copied by Boone from Freee’s published figures. Data checks are led by Murray Dare.
Calculated by Boone. Free sugar, portion figures, traffic lights and the nutrient profile score. Labelled where they appear.
Limits. NHS free sugar and salt limits by age; UK reference intakes for adults.
Track your day in the Boone appCookies on Boone
We use analytics cookies to see how people use the site so we can improve it. They are only set if you accept. Cookie policy