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The Least Healthy Morrisons Own-Brand Cereals, Ranked
32 of the 42 Morrisons own-brand cereals count as less healthy under the government's 2018 nutrient profiling model. Morrisons Free From Dark Chocolate Clusters has the worst score, with 21, and Morrisons Extra Fruity Muesli has the best score, with -14. Below are all 42 ranked from least healthy to healthiest, in seven groups.
Flakes ranked from least healthy to healthiest
All 5 Morrisons own-brand cereals in this group, ranked from least healthy to healthiest by nutrient profiling score. Morrisons Free From Special Flakes comes first with a score of 15 and Morrisons Cornflakes comes last with a score of 7.
Morrisons Free From Special Flakes
392
9.3
0.3
5
6.9
kcal
g of
g protein
Calories
(
(
1
manufactured)
0.7
Teaspoons)
15
(
1.8
g per 100 calories)
6
9
4
2
20
% of an adult's daily calories
Free sugars and energy account for most of its 15 penalty points (9 and 5). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Honey Nut Corn Flakes
403
27.8
0.61
8
7.6
kcal
g of
g protein
Calories
(
(
1
manufactured)
2.1
Teaspoons)
15
(
1.9
g per 100 calories)
6
28
5
3
12
% of an adult's daily calories
Free sugars and energy account for most of its 18 penalty points (10 and 5). It earns back credit for fibre (3). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Special Flakes
374
12.3
0.54
6
7.3
kcal
g of
g protein
Calories
(
(
0
manufactured)
0.9
Teaspoons)
14
(
2
g per 100 calories)
6
12
4
3
0
% of an adult's daily calories
Free sugars and energy account for most of its 17 penalty points (10 and 5). It earns back credit for fibre (3). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Frosted Flakes
387
22.3
0.45
5
6.3
kcal
g of
g protein
Calories
(
(
0
manufactured)
1.7
Teaspoons)
13
(
1.6
g per 100 calories)
6
22
4
2
0
% of an adult's daily calories
Free sugars and energy account for most of its 16 penalty points (10 and 5). It earns back credit for fibre (3). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Cornflakes
384
5.5
0.59
5
7.7
kcal
g of
g protein
Calories
(
(
0
manufactured)
0.4
Teaspoons)
7
(
2
g per 100 calories)
6
6
5
3
0
% of an adult's daily calories
Energy and free sugars account for most of its 12 penalty points (5 and 5). It earns back credit for fibre (5). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Puffs, hoops and pops ranked from least healthy to healthiest
All 9 Morrisons own-brand cereals in this group, ranked from least healthy to healthiest by nutrient profiling score. Morrisons Free From Honey Loops comes first with a score of 15 and Morrisons Puffed Wheat comes last with a score of -11.
Morrisons Free From Honey Loops
384
22.3
0.3
7
4.9
kcal
g of
g protein
Calories
(
(
3
manufactured)
1.7
Teaspoons)
15
(
1.3
g per 100 calories)
6
22
3
2
43
% of an adult's daily calories
Free sugars and energy account for most of its 16 penalty points (10 and 5). It earns back credit for fibre (1). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Choco Crackles
383
16.8
0.54
8
7.1
kcal
g of
g protein
Calories
(
(
2
manufactured)
1.3
Teaspoons)
13
(
1.9
g per 100 calories)
6
17
4
3
25
% of an adult's daily calories
Free sugars and energy account for most of its 17 penalty points (10 and 5). It earns back credit for fibre (4). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Free From Rice Crackles
394
7.8
0.2
4
7.6
kcal
g of
g protein
Calories
(
(
0
manufactured)
0.6
Teaspoons)
13
(
1.9
g per 100 calories)
6
8
5
1
0
% of an adult's daily calories
Free sugars and energy account for most of its 13 penalty points (8 and 5). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Free From Choco Pillows
434
22.1
0.2
14
7.6
kcal
g of
g protein
Calories
(
(
4
manufactured)
1.7
Teaspoons)
12
(
1.8
g per 100 calories)
7
22
5
1
29
% of an adult's daily calories
Free sugars and energy account for most of its 18 penalty points (10 and 5). It earns back credit for fibre (6). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Choco Nut Pillows
432
18.3
0.13
15
7.9
kcal
g of
g protein
Calories
(
(
4
manufactured)
1.4
Teaspoons)
10
(
1.8
g per 100 calories)
6
18
5
1
27
% of an adult's daily calories
Free sugars and energy account for most of its 18 penalty points (10 and 5). It earns back credit for fibre (8). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Rice Crackles
385
4.9
0.53
5
7.9
kcal
g of
g protein
Calories
(
(
0
manufactured)
0.4
Teaspoons)
10
(
2.1
g per 100 calories)
6
5
5
3
0
% of an adult's daily calories
Energy and free sugars account for most of its 12 penalty points (5 and 5). It earns back credit for fibre (2). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Honey Loops
383
22
0.28
12
7.7
kcal
g of
g protein
Calories
(
(
4
manufactured)
1.6
Teaspoons)
6
(
2
g per 100 calories)
6
22
5
1
33
% of an adult's daily calories
Free sugars and energy account for most of its 16 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Choco Hoops
369
20
0.28
7
10
kcal
g of
g protein
Calories
(
(
2
manufactured)
1.5
Teaspoons)
5
(
2.7
g per 100 calories)
6
20
6
1
29
% of an adult's daily calories
Free sugars and energy account for most of its 15 penalty points (10 and 4). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Puffed Wheat
358
0
0
1
13.2
kcal
g of
g protein
Calories
(
(
0
manufactured)
0
Teaspoons)
-11
(
3.7
g per 100 calories)
5
0
8
0
0
% of an adult's daily calories
Energy accounts for all 4 of its penalty points. It earns back credit for fibre (10) and protein (5).
% of ingredients are manufactured
Wheat biscuits and bran ranked from least healthy to healthiest
All 4 Morrisons own-brand cereals in this group, ranked from least healthy to healthiest by nutrient profiling score. Morrisons Fruit & Fibre comes first with a score of 6 and Morrisons Wheat Biscuits comes last with a score of -6.
Morrisons Fruit & Fibre
375
8
0.26
14
7.9
kcal
g of
g protein
Calories
(
(
1
manufactured)
0.6
Teaspoons)
6
(
2.1
g per 100 calories)
6
8
5
1
7
% of an adult's daily calories
Free sugars and energy account for most of its 17 penalty points (8 and 5). It earns back credit for fibre (10) and fruit, vegetables, nuts and seeds (1). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Bran Flakes
359
11
0.28
6
12
kcal
g of
g protein
Calories
(
(
0
manufactured)
0.8
Teaspoons)
5
(
3.3
g per 100 calories)
5
11
7
1
0
% of an adult's daily calories
Free sugars and energy account for most of its 15 penalty points (10 and 4). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Sultana Bran
351
6.4
0.23
7
9.5
kcal
g of
g protein
Calories
(
(
0
manufactured)
0.5
Teaspoons)
0
(
2.7
g per 100 calories)
5
6
6
1
0
% of an adult's daily calories
Free sugars and energy account for most of its 11 penalty points (6 and 4). It earns back credit for fibre (10) and fruit, vegetables, nuts and seeds (1). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Wheat Biscuits
358
4.4
0.28
5
12
kcal
g of
g protein
Calories
(
(
0
manufactured)
0.3
Teaspoons)
-6
(
3.4
g per 100 calories)
5
4
7
1
0
% of an adult's daily calories
Energy and free sugars account for most of its 9 penalty points (4 and 4). It earns back credit for fibre (10) and protein (5).
% of ingredients are manufactured
Granola ranked from least healthy to healthiest
All 7 Morrisons own-brand cereals in this group, ranked from least healthy to healthiest by nutrient profiling score. Morrisons Chocolate & Nut Granola comes first with a score of 10 and Morrisons Free From Red Berry Granola comes last with a score of 6.
Morrisons Chocolate & Nut Granola
443
18.6
0
14
9.5
kcal
g of
g protein
Calories
(
(
3
manufactured)
1.4
Teaspoons)
10
(
2.1
g per 100 calories)
7
19
6
0
21
% of an adult's daily calories
Free sugars and energy account for most of its 20 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Superberry Granola
437
15.6
0
11
10.8
kcal
g of
g protein
Calories
(
(
0
manufactured)
1.2
Teaspoons)
10
(
2.5
g per 100 calories)
7
16
6
0
0
% of an adult's daily calories
Free sugars and energy account for most of its 20 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Free From Honey & Nut Granola
476
15.7
0.13
10
10.1
kcal
g of
g protein
Calories
(
(
1
manufactured)
1.2
Teaspoons)
9
(
2.1
g per 100 calories)
7
16
6
1
10
% of an adult's daily calories
Free sugars and energy account for most of its 19 penalty points (10 and 6). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Simply Granola
436
13.8
0
8
9.9
kcal
g of
g protein
Calories
(
(
1
manufactured)
1
Teaspoons)
9
(
2.3
g per 100 calories)
7
14
6
0
12
% of an adult's daily calories
Free sugars and energy account for most of its 19 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Strawberry Granola
423
17.4
0
7
10.2
kcal
g of
g protein
Calories
(
(
0
manufactured)
1.3
Teaspoons)
9
(
2.4
g per 100 calories)
6
17
6
0
0
% of an adult's daily calories
Free sugars and energy account for most of its 19 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Applied Nutrition High Protein Granola Berries
431
12.1
0.04
12
28.8
kcal
g of
g protein
Calories
(
(
3
manufactured)
0.9
Teaspoons)
6
(
6.7
g per 100 calories)
6
12
17
0
25
% of an adult's daily calories
Free sugars and energy account for most of its 16 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Free From Red Berry Granola
415
13.5
0
8
10.9
kcal
g of
g protein
Calories
(
(
1
manufactured)
1
Teaspoons)
6
(
2.6
g per 100 calories)
6
13
7
0
12
% of an adult's daily calories
Free sugars and energy account for most of its 16 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Muesli ranked from least healthy to healthiest
All 3 Morrisons own-brand cereals in this group, ranked from least healthy to healthiest by nutrient profiling score. Morrisons Fruit & Nut Muesli comes first with a score of -8 and Morrisons Extra Fruity Muesli comes last with a score of -14.
Morrisons Fruit & Nut Muesli
381
1.2
0
18
8.5
kcal
g of
g protein
Calories
(
(
1
manufactured)
0.1
Teaspoons)
-8
(
2.2
g per 100 calories)
6
1
5
0
6
% of an adult's daily calories
Energy and saturated fat account for most of its 11 penalty points (5 and 5). It earns back credit for fibre (10), protein (4) and fruit, vegetables, nuts and seeds (5).
% of ingredients are manufactured
Morrisons No Added Sugar Swiss Style Muesli
366
0
0
7
11.4
kcal
g of
g protein
Calories
(
(
1
manufactured)
0
Teaspoons)
-11
(
3.1
g per 100 calories)
5
0
7
0
14
% of an adult's daily calories
Energy accounts for all 4 of its penalty points. It earns back credit for fibre (10) and protein (5).
% of ingredients are manufactured
Morrisons Extra Fruity Muesli
337
0.8
0
16
6.8
kcal
g of
g protein
Calories
(
(
1
manufactured)
0.1
Teaspoons)
-14
(
2
g per 100 calories)
5
1
4
0
6
% of an adult's daily calories
Energy accounts for all 4 of its penalty points. It earns back credit for fibre (10), protein (3) and fruit, vegetables, nuts and seeds (5).
% of ingredients are manufactured
Clusters and crunch ranked from least healthy to healthiest
All 4 Morrisons own-brand cereals in this group, ranked from least healthy to healthiest by nutrient profiling score. Morrisons Free From Dark Chocolate Clusters comes first with a score of 21 and Morrisons Strawberry Crisp comes last with a score of 9.
Morrisons Free From Dark Chocolate Clusters
476
33.3
0.18
15
6.2
kcal
g of
g protein
Calories
(
(
5
manufactured)
2.5
Teaspoons)
21
(
1.3
g per 100 calories)
7
33
4
1
33
% of an adult's daily calories
Free sugars and saturated fat account for most of its 26 penalty points (10 and 10). It earns back credit for fibre (5). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Maple & Pecan Crisp
459
15.2
0
11
9.2
kcal
g of
g protein
Calories
(
(
1
manufactured)
1.1
Teaspoons)
12
(
2
g per 100 calories)
7
15
6
0
9
% of an adult's daily calories
Free sugars and energy account for most of its 21 penalty points (10 and 6). It earns back credit for fibre (9). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Triple Chocolate Crisp
447
21.5
0
17
9.4
kcal
g of
g protein
Calories
(
(
4
manufactured)
1.6
Teaspoons)
12
(
2.1
g per 100 calories)
7
22
6
0
24
% of an adult's daily calories
Free sugars and saturated fat account for most of its 21 penalty points (10 and 6). It earns back credit for fibre (9). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Strawberry Crisp
434
18
0
10
10.1
kcal
g of
g protein
Calories
(
(
1
manufactured)
1.4
Teaspoons)
9
(
2.3
g per 100 calories)
7
18
6
0
10
% of an adult's daily calories
Free sugars and energy account for most of its 19 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Porridge oats, sachets and pots ranked from least healthy to healthiest
All 10 Morrisons own-brand cereals in this group, ranked from least healthy to healthiest by nutrient profiling score. Morrisons Free From Golden Syrup Porridge Pot comes first with a score of 7 and Morrisons Super Smooth Porridge Oats comes last with a score of -10.
Morrisons Free From Golden Syrup Porridge Pot
396
15.4
0.11
7
11.1
kcal
g of
g protein
Calories
(
(
3
manufactured)
1.2
Teaspoons)
7
(
2.8
g per 100 calories)
6
15
7
1
43
% of an adult's daily calories
Free sugars and energy account for most of its 17 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Free From Original Porridge Pot
407
19.4
0.11
6
11.6
kcal
g of
g protein
Calories
(
(
2
manufactured)
1.5
Teaspoons)
7
(
2.9
g per 100 calories)
6
19
7
1
33
% of an adult's daily calories
Free sugars and energy account for most of its 17 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Apple & Cinnamon Porridge Pot
385
16
0.25
6
15.8
kcal
g of
g protein
Calories
(
(
1
manufactured)
1.2
Teaspoons)
6
(
4.1
g per 100 calories)
6
16
9
1
17
% of an adult's daily calories
Free sugars and energy account for most of its 16 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Apple & Cinnamon Porridge Sachets
379
15.4
0
5
8.4
kcal
g of
g protein
Calories
(
(
1
manufactured)
1.2
Teaspoons)
6
(
2.2
g per 100 calories)
6
15
5
0
20
% of an adult's daily calories
Free sugars and energy account for most of its 16 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Golden Syrup Porridge Pot
400
21.5
0.18
4
12.9
kcal
g of
g protein
Calories
(
(
1
manufactured)
1.6
Teaspoons)
5
(
3.2
g per 100 calories)
6
22
8
1
25
% of an adult's daily calories
Free sugars and energy account for most of its 15 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Original Porridge Pot
389
15.2
0
3
15.1
kcal
g of
g protein
Calories
(
(
0
manufactured)
1.1
Teaspoons)
5
(
3.9
g per 100 calories)
6
15
9
0
0
% of an adult's daily calories
Free sugars and energy account for most of its 15 penalty points (10 and 5). It earns back credit for fibre (10). Its protein does not count, because it scores 11 or more penalty points.
% of ingredients are manufactured
Morrisons Original Oat Sachets
375
0
0
1
11.1
kcal
g of
g protein
Calories
(
(
0
manufactured)
0
Teaspoons)
-9
(
3
g per 100 calories)
6
0
7
0
0
% of an adult's daily calories
Energy and saturated fat account for most of its 6 penalty points (5 and 1). It earns back credit for fibre (10) and protein (5).
% of ingredients are manufactured
Morrisons Free From Gluten Free Porridge Oats
362
0
0
1
11.3
kcal
g of
g protein
Calories
(
(
0
manufactured)
0
Teaspoons)
-10
(
3.1
g per 100 calories)
5
0
7
0
0
% of an adult's daily calories
Energy and saturated fat account for most of its 5 penalty points (4 and 1). It earns back credit for fibre (10) and protein (5).
% of ingredients are manufactured
Morrisons Porridge Oats
367
0
0
1
12.1
kcal
g of
g protein
Calories
(
(
0
manufactured)
0
Teaspoons)
-10
(
3.3
g per 100 calories)
6
0
7
0
0
% of an adult's daily calories
Energy and saturated fat account for most of its 5 penalty points (4 and 1). It earns back credit for fibre (10) and protein (5).
% of ingredients are manufactured
Morrisons Super Smooth Porridge Oats
361
0
0
3
12
kcal
g of
g protein
Calories
(
(
0
manufactured)
0
Teaspoons)
-10
(
3.3
g per 100 calories)
5
0
7
0
0
% of an adult's daily calories
Energy and saturated fat account for most of its 5 penalty points (4 and 1). It earns back credit for fibre (10) and protein (5).
% of ingredients are manufactured
Scores use the government's 2018 nutrient profiling model, calculated per 100g from the nutrition panels and ingredients on Morrisons own-brand listings. Points are added for energy, saturated fat, free sugars and salt, and taken away for fibre, protein, and fruit, vegetable, nut and seed content. Foods scoring 4 or more are classed as less healthy.
Fruit, nut and seed content is taken from the percentages declared in each ingredients list, so cereals that do not declare them score zero for it. The model scores what a cereal is made of rather than how much you eat.